When doing future forecasting companies are recognising Africa as an emerging market and as a result capitalising on the opportunities that the nations create. From Agriculture to Finance, Africa boasts of an immense capacity to hold the torch for the world’s economic development. In the next decade, in some industries maybe sooner we have noticed businesses are gravitating towards Africa for the future of their economic development and as a business, we want to ensure that the continent is equipped to handle business of this magnitude.
How? I might hear you ask, the answer is by Identifying,Empowering,and Developing Talent in the Sub-Sahara African Region!
When establishing a presence in a region the first thing you would have done is conducted your market research which would have included the feasibility of doing business in the region, it’s profitability (both short and long term) etc. The most important thing I believe that is not always considered in the first instance is the local knowledge. No one understands a region better than its indigenes, they are ‘Africa’ which means that they understand the dynamics that will increase the brands’ presence and the factors that will ultimately generate revenue that determine the success of your businesses objectives in the region.
Being a business with a UK presence, we understand what key performance indicators businesses are looking for in their new hires and as an African business we understand what qualities are required to find a common balance to ensure that the right candidates are sourced, screened and supplied to businesses to ensure productivity.
From a professional development perspective, Africa boasts of a mixture of talents both academically acquired and self-taught. These professionals have helped grow businesses locally, and regionally capturing the attention of organisations across the globe as companies that are making waves in Africa and also identified as businesses that Europe and the Middle East world would want to acquire, merge, or partner with.
There are professionals who have the market knowledge but do not have the professional experience to work in an environment where they can demonstrate their talents. This could be down to many factors, one being the high level of graduates/self-taught professionals in a region where the level of unemployment is high which limits the opportunities available for job-seekers. Another reason could be the increased demand of candidates who have knowledge in both regions to merge international experience/knowledge with local knowledge to create the ideal hire.
With this in mind, we will be partnering with a UK Online Training provider to offer the ultimate solution which are recognised continuous development courses available for all to purchase online. These courses are CPD accredited (http://www.cpduk.co.uk/) and some industry and technically specific courses have been approved by their UK governing bodies. This reduces the logistics of travelling out of the region to gain international exposure as well as being cost effective.
We understand the busy lifestyle of professionals, and due to the age-old problem of establishing a good work-life balance to pursue other passions including studying, these short online courses allow you to do this at your pace in the comfortability of your chosen environment whether it be at home, work, or while commuting.
This will increase the number of candidates who have training and knowledge that is comparable to the Western World comprising it with their knowledge of market trends and consumer behaviour in Africa to ensure that Africa is a Market Leader.
We will be launching the products officially towards the second quarter of the year and will let you all know when we are live.
